We spoke to a range of people who work in recruitment, here are some of the top themes of the challenges they face.
1. A creative approach to recruitment
“We have to be more creative to target potential employees”
It can be really hard to stand out in such a crowded market so how do you attract the right talent? Doing things differently and thinking outside the box can be a challenge, but it can also get you seen and heard by new talent pools
Take a look at some work we did with HEINEKEN to showcase them as an employer and generate engagement with their brand. https://www.campaignlive.co.uk/article/go-places-heineken-cloudfactory-show-employer-branding-its-best/1410903
2. Getting your message heard
“We have great things to say but no one ever hears it”
You already have a great company mission, values and purpose but amplifying the message to the right people is difficult. We have a platform of engaged users who are ready to listen, which means we can generate the audience you need.
Take a look at our family of brands and who we can connect you with. https://www.haymarket.com/brands/
3. Attracting the right people
“Attracting the RIGHT people is a challenge”
Endless rounds of interviews to find that no one quite fits the bill is always demotivating. Creating your own talent pool or referral schemes can help you reach the right audience at the right time.
We have a great track record for driving applications to roles, in 2019 we delivered 9,452 applications
4. Filling niche roles
“Recruiting for specialist niche roles is such a challenge for us”
Hard to fill roles can be challenging, but it’s about selling the story behind the job. Painting a picture of what the role entails and hearing about it directly from someone already doing it can all be helpful techniques to pique interest.
Take a look at our article for Care UK about becoming a prison GP (definitely a niche, hard to fill role) https://www.gponline.com/working-female-prison-gp-dr-helen-bramwell/article/1670900
5. Getting the rest of the team on board
“As HR professionals, the onus is on us too much… it should be on the hiring manager and senior stakeholders too.”
How can you engage the rest of the business in recruitment and make sure they understand their role in the process too? Creating toolkits and advice for hiring managers can be a good place to start. Hosting workshops and roundtables to get employees engaged in the process and how you can attract the right people is key in helping them to understand the process and challenges of HR.
We can provide businesses with the skills they need to talk to their teams internally and get everyone singing from the same hymn sheet. Getting buy in from your senior management team is sometimes tricky but it’s essential for driving real change.
Can you relate to any of these challenges? Get in touch with us to find out how we can help.